There are many businesses that can be done at home. However, currently the home rice bowl business is growing in Indonesia.
For those of you who don’t know, rice bowl is an adapted food menu that originates from Japan called donburi rice. The menu served is white rice with various types of side dishes on top and served in a bowl.
Why Should You Have a Home Rice Bowl Business?
Here are some reasons why you should try a home rice bowl business:
1. Young people like it
Determining the target market is very important when determining what business you want to run. Young people are a very potential target market because they are the people who most often buy food outside.
2. No need for large capital
When starting a home rice bowl business, you don’t need to spend a lot of capital.
However, capital is of course also determined by several things, such as business location, basic materials to be used, equipment that needs to be purchased, operational costs, and promotional costs if necessary.
Capital can be less if you want to sell directly from home, so you usually already have some of the equipment you need and don’t need to buy it again.
3. No Special Cooking Skills Required
Because rice bowl menus are generally everyday dishes that are usually cooked at home – they only need a little modification and innovation, so anyone who can cook can definitely open a home rice bowl business.
4. The profits are quite large
This is an important point of a business. Because the selling price of rice bowls is generally still affordable, so everyone can buy it. The more people buy, the greater the profit they will get.
Also Read: 15 Home Businesses for Housewives
How to Start a Home Rice Bowl Business
To start this business, the method is also quite easy. However, don’t be careless, okay? Here are some steps that must be taken.
1. Choose a concept carefully
The concept will make your product different from other existing products. So, decide what concept you want to highlight in your rice bowl.
For example, a home rice bowl business with a menu typical of local food in your area, typical Indonesian food, or even typical Asian and western food. The more unique the concept, the higher the potential selling power.
2. Determine a Specific Target Market
Determine the target market based on age range, gender, place of residence, occupation, and so on. That way, it will be easier for you to find the main target market for this business.
Determining the target market is useful when determining the menu variants to be sold and the selling price. Apart from that, you can also save your budget because you are targeting the right target market.
3. Create an attractive menu
If you have enough capital, you can immediately sell several rice bowl menus at once. However, it is best to provide innovation on each menu so that consumers are interested in the rice bowls being sold.
Then, to make it even more interesting, give the menu a unique name so that buyers become curious about the taste. One more thing, make one or two signature dishes that will make your home rice bowl business different from the others.
4. Determine initial business capital
Calculate in detail what you need as initial capital. For example, the cost of purchasing high quality raw materials.
Apart from that, initial capital is also needed to build your product branding, such as creating a logo and designing a banner then printing it, determining packaging, and so on.
5. Set the Selling Price
To determine the selling price, you can look at the capital spent. Calculate the money spent on making the rice bowl, the energy expended, and the desired profit.
Even though you don’t have to set the same price as other sellers, don’t sell at a price that is too far from your competitors. Give a price that is appropriate and in accordance with the business capital spent.
6. Create an Attractive Promotional Strategy
Apart from promoting directly to neighbors, family and acquaintances, with advances in technology you can also sell rice bowls via social media and online food delivery services which have an increasingly wider reach.
Afraid you won’t be able to fulfill a large number of orders? You can choose to open a PO and make orders according to the order.
Rice Bowl Menu Variations That You Could Choose
Below are several variations of the rice bowl menu that can be sold and are many people’s favorites.
1. Rice Bowl with Various Rice Variants
Apart from white rice, you can also sell rice bowl menus with a choice of various rice variants. For example, lime leaf rice or kecombrang rice are fragrant and appetizing.
If mixed with toppings such as chicken, empal, eggs, or even chicken skin, it will definitely taste even better. Especially if you add korek chili sauce or matah chili sauce.
2. Chicken Rice Bowls
There are various kinds of chicken menus for sale, from sweet spicy chicken, black pepper chicken, karage chicken, geprek chicken, teriyaki chicken, to salted egg chicken.
Almost everyone likes chicken, so this menu will most likely become many people’s favorite menu.
3. Meat Rice Bowl
Just like chicken, many people are also fans of beef. You can also process beef into various delicious and appetizing menus.
However, because beef is more expensive than chicken, its selling price will also be higher than that of the chicken rice bowl. Therefore, it’s best not to sell a lot of beef dishes.
4. Fish Rice Bowl
There are many types of fish that can be used as a delicious rice bowl menu. One of the most favorites is the salmon teriyaki menu.
Apart from that, other types of fish that can also be chosen are gourami or dori. However, choose one with thick flesh so that buyers don’t feel disadvantaged.
5. Korean Rice Bowl
Because when everything related to Korea is trending, selling Korean menus is a smart choice. It’s just that, when making the Korean Rice Bowl menu, make sure the taste suits the Indonesian palate, OK?
6. Veggie Rice Bowl
As the name suggests, the menu is full of vegetables, without meat or even eggs. To get a source of protein, you can process mushrooms whose protein content is no less than meat.
You can also use healthier ingredients, such as brown rice or organic vegetables.
That’s a complete explanation of the home rice bowl business, starting from the reasons you should choose this business, how to start it, to menu options that can be sold.
If you want to run this business, but have difficulty managing it, you can get help via the Labamu application. There are features, Manage Raw Materials, Order Management, and Online Shop so that your market reach is wider.
So, what are you waiting for? Immediately download this application from Google Play or App Store, OK?
