10 Business Ideas in the Month of Ramadan That Are Sure to Be Profitable

Ramadan is a special time for Muslims worldwide, including in Indonesia. Beyond being a period of spiritual reflection, many people take advantage of this month to start a business. It’s no surprise—this blessed month is filled with seasonal business opportunities that can generate substantial profits.

During Ramadan, consumer demand for various products and services rises significantly. From food to Islamic clothing, market demand tends to surge. This makes it a golden opportunity for those looking to explore the business world.

Profitable Culinary Business Ideas for Ramadan

Ramadan is always associated with a variety of delicious dishes eagerly awaited for iftar and suhoor. This makes the food and beverage business one of the most promising business opportunities during this holy month. Here are some options:

1. Suhoor and Iftar Catering

Many people don’t have time to prepare their own meals during Ramadan. You can turn this into a business opportunity by offering catering services with special menus for suhoor and iftar. Make sure your menu is diverse and nutritious to attract more customers.

2. Takjil for Iftar

Selling takjil (light snacks and drinks for breaking the fast) is a popular and profitable business during Ramadan. Traditional sweets like kolak, es buah, or dates, as well as modern variations, are always in high demand as people look for quick and refreshing options to break their fast.

3. Lebaran Cookies

As Eid approaches, the demand for festive cookies skyrockets. Selling classic treats like nastar, kastengel, and putri salju can be a profitable venture. To stand out, consider offering unique flavors or premium packaging that makes your cookies perfect for gifts and hampers.

4. Popular Refreshing Drinks for Ramadan

As iftar approaches, many people seek cold and refreshing beverages to rehydrate after a day of fasting. This creates a great business opportunity to sell drinks like fresh coconut water, fruit smoothies, iced tea, or traditional Ramadan favorites like es cincau and es campur.

5. Ready-to-Cook Frozen Food for Suhoor

For those with limited time to prepare suhoor, frozen food becomes a go-to solution. This makes the frozen food business a highly promising opportunity during Ramadan. Offering a variety of ready-to-cook options, from frozen dumplings to marinated meats, can attract busy individuals and families seeking quick yet satisfying meals.

Some popular choices include nuggets, sausages, and crispy chicken. You can also offer bundled packages at more affordable prices compared to single-item purchases, making them more attractive to customers.

Non-Food Business Ideas for Ramadan

Business opportunities during Ramadan are not limited to the culinary industry. There are still many non-food options you can explore, such as:

1. Lebaran Outfits and Accessories

Throughout the holy month of Ramadan, people start shopping for new clothes to wear on Eid, especially after receiving their holiday bonus (THR). From gamis (long dresses) and koko shirts to prayer garments (mukena) and hijabs, these items are in high demand, with competitive prices in the market.

2. Eid Gift Hampers

The tradition of giving gift hampers during Eid remains very popular. You can offer hampers with a variety of contents, including food and beverages, cookies, or prayer essentials. Adjust the price and contents to suit your target market.

3. Service for Exchanging New Banknotes

As Eid draws near, the demand for crisp, new banknotes rises as people prepare to distribute holiday allowances (THR) to family members, especially children. Offering a banknote exchange service can be a profitable business opportunity, with earnings coming from exchange fees or commissions.

4. Eid Decoration and Hampers Services

Eid is a time when many people want to beautify their homes and send thoughtful gifts to loved ones. Offering decoration services for homes, offices, or event spaces can be a lucrative business during this season. Additionally, selling curated hampers with various themes—such as gourmet treats, prayer essentials, or self-care kits—can attract customers looking for meaningful gifts. High-quality presentation and customization options will make your service stand out.

5. Car Rental for Homecoming (Mudik)

Eid homecoming, or mudik, is a tradition for many families traveling back to their hometowns. While public transportation is an option, some prefer renting a car for a more comfortable and flexible journey. This makes car rental a highly profitable business opportunity during Ramadan.

Although the initial investment may be significant, the potential earnings can be even greater. Just ensure that the vehicles you rent out are in top condition, well-maintained, and safe for long-distance travel.

Read Also: Struggling with Cash Flow During Eid? Solve It with Same-Day Settlement and 0% MDR on the Labamu App!

Tips for Running a Business During Ramadan

Running a business during Ramadan can be highly profitable, but success isn’t just about seizing opportunities. You need the right strategies to ensure smooth operations and stay competitive in the market. Here are some key tips to help your Ramadan business thrive:

1. Well-Planned Preparation

Get your business ready ahead of Ramadan to avoid operational setbacks. Make sure you have adequate stock, a strong marketing strategy, and enough capital to sustain smooth operations throughout the season.

2. Effective Marketing

Leverage social media and online platforms to promote your products or services. High-quality visuals and clear descriptions can attract more customers. Implement promotional strategies such as special Ramadan discounts or referral programs to boost sales.

3. Excellent Customer Service

Provide top-notch service to customers, including quick responses and timely deliveries. Customer satisfaction plays a crucial role in building your business reputation. Offering friendly and professional customer support can also help establish trust and loyalty.

4. Competitive Pricing

Set prices that are competitive yet still profitable. Consider factors such as costs, operational expenses, and market prices when determining your selling price. Offering bundle packages or discounts for bulk purchases can be an effective strategy to boost sales and maximize profits.

Starting a business during Ramadan can be highly profitable. However, effective operational management is essential to ensure optimal profits.

To simplify business management, especially in handling transactions and financial records, consider using a POS application like Labamu. With its comprehensive and user-friendly features, it helps streamline your business operations, making them more efficient and organized.

Sign up your business today!